Teeth Whitening | Dental Practice Solutions

How Teeth Whitening Services Enhance Your Dental Practice.

By: Debbie Seidel-Bittke, RDH, BS

July 29, 2024

Have you ever wondered how to add more sparkle to your dental practice productivity? It’s not just about creating the perfect smile; it’s about enhancing your services and staying ahead in the profitability game. That’s where the latest technology in teeth whitening comes into play.

Why Boost Your Teeth Whitening Services?

First, let’s address the elephant in the room: Why should patients spend an hour or more sitting in your chair to whiten their teeth?

Stop here!

There is a better way to do this!

Consider the latest LED light technology where patients take home a pre-fabricated tray which has red and blue LED lights. Now you offer convenience and flexibility without patients sitting in a dental chair which for many, causes tooth sensitivity. No more messy impressions or time making whitening trays.

The Competitive Edge

In today’s competitive dental market, being a jack-of-all-trades isn’t enough. Specializing and offering the best take-home technology allows patients to easily, effectively and safely whiten their teeth. It gives your dental practice that extra edge and sets you apart from other dental offices in your community. Imagine a patient searching the internet for teeth whitening and what they find is a retail store instead of your dental office.

What if people searching for whiter teeth land on your dental website?

This is like finding a diamond in the rough!

Did you know that the teeth whitening industry is on tap to be a 11 Billion Dollar business by 2026? *

It’s true.

The sad part is that people are not buying their teeth whitening products from their dentist. They go online to buy and who knows how safe and effective these other products are!

Why not make it easy for your patients to get whiter teeth as a patient in your dental office?

Advanced Technology

Offer your patients the latest advanced technologies and share this technology on your website, around your office and all of your social media sites. Offer incentives to patients who want whiter teeth.

Millions of people are searching for the best technology to whiten their teeth but few land on a dental office website. Learn how to attract these millions of people in your community who want whiter teeth.

Promote Your Whitening Technology

Display your take home whitening technology everywhere possible. Promote this around your office and include in your new patient special, on your website, in emails to patients and through your social media.

Many dental practices offer a discounted new patient special and when you add a lifetime of free teeth whitening to your new patient special, you’ll notice more patients call and schedule a new patient appointment because they want free whitening.

The Smile Club patient rewards program offers patients incentives to keep their teeth white and it provides free whitening pens when patients keep their future dental appointments.

Patients pay a nominal fee to join The Smile Club and then as a reward for keeping their dental appointments, they receive a whitening pen at their dental hygiene preventive care appointment.

Cost-Effective Training

Running a dental practice involves juggling many expenses. Offering The Smile Club dental practice growth system not only saves you money but your patients receive discounts when they purchase whitening from your office.

Buying your whitening from Dental Practice Solutions saves your money and you pay it forward by giving the free pen and allowing patients to buy their whitening products for less money. Imagine now that your patients buy their whitening from your office and they feel good knowing their have a safe, effective and sensitivity-free product.

The Smile Club teeth whitening system is introduced during hygiene appointments by completing a quick smile evaluation. Most patients want whiter teeth and the dental hygienist will easily introduce this technology and the patient rewards program. The patient enrolls and in return this boosts your hygiene department per-patient production.

It’s a win-win situation: Enhanced patient care, a happy patient and approximately $100 additional net-production to the hygiene appointment.

“If you never ask, you’ll never know!”

Stay Updated with Trends

The dental profession is ever-evolving, with new techniques and products regularly entering the market. Your dental office must stay abreast of the latest trends, research, and technology, ensuring you stay ahead of the hairy economic curve. You don’t want to be that dentist using last decade’s technology and out-of-date patient care, do you?

Enhancing Practice Revenue

Adding the latest take home teeth whitening technology to your menu of patient services isn’t just good for patient satisfaction; it’s also great for your bottom line. Cosmetic procedures like teeth whitening are highly sought after and can significantly boost your practice’s revenue. It’s a lucrative addition that requires minimal investment but offers substantial returns.

Once patients have a whiter smile, they feel open to more cosmetic dentistry such as veneers, clear aligners, implants, etc.

No need to take time-consuming impressions and fabricate whitening trays. Patients don’t want to spend hours in the dental chair and your practice’ financial future dictates that you can’t afford to have a patient sit in your chair for one hour to get whiter teeth. That treatment room should have per-hour average production of $600-$800.

There’s an easier way to be productive. The Smile Club teeth whitening system adds to your hygiene department per-patient production, as well as it supports new patient growth and boosts cosmetic case acceptance.

Conclusion: Trust Dental Practice Solutions to Elevate Your Dental Practice

Integrating Dental Practice Solutions proprietary whitening system into your dental practice will enhance your patient care, boost hygiene department production (without adding more patients), and increase cosmetic case acceptance. Offices tell us that patients who are enrolled in The Smile Club are 90% less likely to cancel dental appointments.

Ready to shine brighter than ever?

Explore The Smile Club practice growth system and take your practice to new heights.

What are you waiting for? Give your practice the sparkle it deserves and make your patients beam with confidence!

Reference.

* Teeth Whitening Market Potential: https://bit.ly/10BILby2026

Build A Thriving Cosmetic Dental Practice: Understanding Your Patient’s Desires

By: Debbie Seidel-Bittke, RDH, BS

July 25, 2023

A successful cosmetic dental practice goes beyond providing excellent services; it requires understanding what patients truly desire. People are more likely to invest in what they want rather than what they are told they need. By implementing a smile evaluation and asking open-ended questions, dental practices can discover what patients truly want, leading to increased patient satisfaction and the opportunity to grow the practice further.

Read this blog, and explore the importance of understanding patient desires. Learn how enrolling patients into a patient membership/loyalty program such as the Celebrity Smiles Club will significantly contribute to the success of a cosmetic dental practice.

Understand What Your Patient Desires

As cosmetic dentists, our primary goal is to enhance smiles and boost self-confidence in our patients. However, it is crucial to remember that each individual has unique desires and expectations. Using a smile evaluation and asking open-ended questions can help us uncover those desires effectively.

A smile evaluation is a comprehensive process that involves a thorough examination of a patient’s oral health, cosmetic concerns, and overall smile goals. Ask questions to understand what your patient wants. Make it fun when you’re asking your patient what they want their smile to look like.

One fun example. Background: We just had a multi-million dollar lottery.

Scenario: As you are seating your patient, while establishing rapport, getting caught up, with a smile on your face ask:

“Mr. Smith, when you win the lottery this week, what do you want your smile to look like?” Wink.

You are certain to get a smile from your patient when you make the questions fun.

By asking open-ended questions and actively listening to patients, we can delve deeper into their preferences and aspirations.

The Power of Open-Ended Questions

Open-ended questions invite patients to express themselves freely, giving us valuable insights into their desires. Instead of asking yes or no questions, we can inquire about their dream smile, the aspects they wish to improve, or the emotions they associate with their current dental condition.

This approach not only strengthens the dentist-patient relationship but also enables us to tailor personalized treatment plans that align with their wishes.

“People buy what they want, not what they need.”

Introducing the Patient Membership/Loyalty Plan: The Smile Club

One way to offer patients exactly what they desire is by introducing them to The Smile Club. This exclusive club offers cutting-edge teeth whitening solutions, ensuring patients achieve the radiant smile they’ve always dreamed of. Teeth whitening is one of the most sought-after cosmetic dental procedures, and by incorporating this into your services, you tap into a significant market demand.

Teeth whitening is exploding since 2020! Never in our history have so many people sought-out whiter teeth. Unfortunately, patients are not buying their whitening products from their dentist. Let’s create a paradigm shift and tap into this simple, easy profit center.

A turn-key system is included when you use Celebrity Smiles Club whitening products. The system will grow your dental practice with more new patients and more patients will schedule cosmetic cases. The turn-key systems included with The Smile Club, when implemented, sustains high productivity in your dental practice for years to come.

No need to see more patients or increase your overhead when you implement The Smile Club web-portal of resources.

Benefits of Your Smile Club Patient Membership

Patient Loyalty!
- - Patients join The Smile Club and pay a nominal fee for a take home whitening kit.
  - No impressions, no trays to fabricate, no added patient chair time.
  - Patients agree to your “change of appointment procedure.” Last minute cancellations and no-shows become a distant memory.
  - Patients agree to pre-schedule and show up for their routine preventive care, dental hygiene appointments.
  - Patients buy more whitening products from your office at a reduced fee. buy and save.
  - You buy your teeth whitening products at wholesale and now you can afford to give away a whitening pen as a reward for pre-scheduling and keeping their appointments.
  - Patients buy and save. You passed along the savings and created more profitability with less overhead!
Quick and Effective Results: The Celebrity Smiles Club patient membership/loyalty plan, uses advanced teeth whitening techniques, delivering fast and impressive results.
Patient Reward
- Free whitening pens at routine hygiene appointments are the carrot used to grow your dental practice new patients, enroll more cosmetic cases and a lot more.
- The Smile Club keep patients returning to your dental office.
- You buy whitening products wholesale and pass the savings on to your patients. You give them a toothbrush and floss and what they really want are whiter teeth! Consider this a win-win.
Fast, effective, no-sensitivity
- Dental grade, no-sensitivity teeth whitening, is highly appealing to patients seeking immediate smile enhancements.
- Ten minutes to a whiter-brighter smile.
- Celebrity Smiles Club uses Carbamide Peroxide + Potassium Nitrate ingredients combined with Cool Light Technology Blue and Red LED Lights mouthpiece.
- * Red LED lights have evidence-based science stating they soothe, comfort and heal mouth sores, canker sores, etc. Great for post-op care! *
  - Think: Photobiomodulation.

** Teeth Whitening is projected to reach 11.6 Billion Dollars by 2030. **

Most people buy teeth whitening online or in a drugstore. What’s wrong with this picture?!

Let’s change this statistic and have our patients get their teeth whitening from their dental office. It’s easy money. No added time to your schedule or more patients in the chair.

Enroll for free and receive access to the resources, the system, included with The Smile Club. Discover how to create a $70,000+ net production profit center in your dental practice annually, and without more patient time or increased overhead when you tap into the sizzle of teeth whitening in North America!

Click the link at the end of this blog and implement the free resources.

Think: No impressions, no pouring models, no need to make whitening trays. No need for patients to return and pick up their whitening trays.

Increase This Simple Service & Profit Center: By offering a very popular and super simple service like teeth whitening using Celebrity Smiles Club whitening products, you will motivate and inspire more patients to consider cosmetic dentistry. Using the Smile evaluation opens the door to additional cosmetic services that both you and your patient may have initially overlooked.

Think: Teeth whitening simplified. More cosmetic cases: more veneers, Invisalign, implants, and crowns, etc.

Grow New Patient Numbers: Members of your patient rewards program, The Smile Club, are more likely to share their positive experiences with family and friends. This is a great way to attract new patients to your dental practice which will increase your reach within the community.
Market the Smile Club benefits everywhere possible: on your website, social media, and your monthly newsletter, etc.
- Use The Smile Club marketing images around your dental office and on your website.
Enhanced Patient Retention: Enrolling patients into the Smile Club establishes a long-term relationship with your patients. Patients are motivated to return for routine preventive care dental hygiene appointments because of The Smile Club benefits.
- When patients enroll they agree, they understand your procedure to change appointments.
- Patients prioritize their dental appointments.
Brand Loyalty: The Smile Club becomes synonymous with quality cosmetic dental care, fostering strong brand loyalty among your patients who enjoy its benefits.

Conclusion

Understanding what your patients truly want is at the heart of building a successful cosmetic dental practice. By completing smile evaluations and utilizing open-ended questions, you uncover your patients desires and craft personalized treatment plans to fulfill them.

The Celebrity Smiles Club plays a crucial role in achieving long-term dental practice success. This loyalty plan offers patients the opportunity to achieve a bright, white smile quickly and effectively. Enrolling patients into The Smile Club, will not only enhance the success of your cosmetic dental practice but also fosters patient loyalty. This is a system that will boost new patient numbers, creating a thriving and satisfying dental environment for everyone involved.

The Smile Club, when all its systems are thoroughly implemented, will not only grow your new patient numbers, but it will increase case acceptance for cosmetic cases and last-minute cancellations become a distant memory.

Enroll today to learn more about the Celebrity Smiles Club system. Start today and all the benefits created for your dental practice here.

There is no cost when you enroll today!

References.

* Photobiomodulation. Accessed July 1, 2023 here.
** Teeth Whitening projected to reach 11.6 Billion Dollars by 2030. Accessed on July 1, 2023 here.
Adjunctive Therapy with Blue LED Lights. Accessed July 1, 2023 here.

Sensitivity-Free Option Used to Grow Your Dental Practice and Retain Patients

By: Debbie Seidel-Bittke, RDH, BS

February 14, 2022

It’s a scenario dental professionals hear about too often.

HERE IS ONE SCENARIO

While reviewing the patients ‘health history, inquiring about any chief complaints and home care routine, many patients will report tooth sensitivity to hot and cold.

OPENING UP A CONVERSATION FOR AESTHETIC DENTISTRY

When asking patients open-ended questions about how they would like their teeth to look, at least 70% of patients will respond they want whiter teeth.

Patients are fearful and in general people are afraid to whiten their teeth out of fear of tooth sensitivity or in general they experience frequent zingers on their teeth when drinking or eating something hot or cold.

It’s good to know that Celebrity Smiles™ has a solution to create whiter, brighter smiles and without the tooth sensitivity. The ingredients in our whitening formula include Potassium Nitrate Fluoride which blocks the chance for patients to experience those painful tooth ZIGGERS!

We also make it super simple for the clinicians because there are no messy impressions to take, no models to pour or trays to make for patients to return and wear when they do want whiter teeth. The Celebrity Smiles™ whitening system includes a comfort-size, BPA-free tray that patients can wear for ten or fifteen minutes.

The mouthpiece includes 32 Blue/Red LED bulbs which speed up the whitening process and the Red LED lights soothe and comfort while the patients wear the tray for 10 or 15 minutes.

When clinicians use The Celebrity Smiles™ whitening system the dental office receives access to a web portal of information to enroll patients into Lifetime Whitening where patients are rewarded for keeping their dental appointments. You have access to communication skills to enroll patients into whitening and high-end aesthetic dentistry. You have trainings on phone calls to overcome last minute calls to change appointments as well as a lot of other important information to grow your dental practice. Your office will also receive access to marketing materials to use on your website and around the office that help enroll patients into whitening and other aesthetic dental treatment plans.

Thing about this as a TEAM process where everyone understands how to speak to patients to value their dental appointments and what questions help patients to ask for what they really want for their teeth!

Celebrity Smiles™ originated in 2010 as a dental-grade system with whitening syringes and in-office whitening trays. During the pandemic we upgraded to the LED light technology and whitening pens (AKA: whitening wands).

This solution makes life a lot easier for dental offices to enroll new patients into high-end dentistry as well as, keep patients returning for dental appointments once they are enrolled in the Lifetime Whitening Program.

Let’s take a closer look at why our professional line of dental-grade, whitening products and this system is an ideal choice for your dental practice growth. It’s also a great choice for patients with tooth sensitivity who want a whiter, brighter smile.

WHAT’S THE DIFFERENCE YOU ASK?

The Celebrity Smiles™ mouthpiece a unique combination of COOL LIGHT™ technology and comfort mouthpiece which is comfortable and a universal size. The COOL LIGHT™ technology keeps the mouthpiece at a comfortable temperature (no heat) while the 32 BLUE/RED LED Lights accelerate the whitening process and optimize the patients result.

During in-office whitening procedures, a light which requires heat outside the mouth requires very high temperatures to release the oxygen in the hydrogen peroxide.

Contrary to other types of whitening the comfort BPA-free mouthpiece with the 32 LED Blue/Red lights maximizes the efficacy of the whitening your patients’ teeth. The combination of the gel and mouthpiece prevents dehydration inside the dentinal tubules which is what causes sensitivity.

The Celebrity Smiles™ technology has many patents and USA FDA approval to be safe while whitening without tooth sensitivity. The easy-to-use whitening wands allow for targeted application onto teeth which means the serum will not get on the lips and gums. The gel has a thick enough consistency to remain only on the teeth and will not ooze all over the patients gums and soft tissue. A

The unique, leading-edge technology and dental-grade, professional ingredients deliver fast and effective results without tooth zingers many of your patient’s experience.

Teeth Whitening, Whiter Teeth — Multi-tasking while whitening.

DOES THIS REDUCE OR ELIMINATE TOOTH SENSITIVITY?

When the whitening system is used as directed, Celebrity Smiles™ whitening technology results in minimal to no post-treatment sensitivity. The COOL LIGHT™ mouthpiece with the 32 Blue/Red LED lights is a big leap forward to accelerate the tooth whitening process in a much shorter period of time for your patients.

Your patient can choose the 10 minutes timer on the mouth piece which means the Blue and Red LED lights are working together or they can choose the 15 minutes setting which are the Blue LED lights only. In addition, our specialized formula contains 35% Carbamide Peroxide + 6% Potassium Nitrate Fluoride which act as a protective barrier over the dentine and acts like a desensitizing agent.

Dental offices can customize their ingredients to include hydrogen peroxide with or without Potassium Nitrate Fluoride as well as some clinicians ask to have BioMin (Hydroxyapatite) included. Most offices do ask for Carbamide Peroxide and we recommend a blend of HP or CP with Potassium Nitrate Fluoride for the patients best experience.

Dental offices as well as spas, salons and plastic surgeons can order at wholesale prices.

To learn more please email us: ask@celebritysmileslub.com or call: 888-816-1511.

Please complete this reseller information to see if you qualify for wholesale prices and we will schedule a time to chat with you about how this can work to grow your dental practice, medispa, beauty salon or plastic surgery office, etc.

For many years dentists have used our Lifetime Whitening program to retain patients, as well as grow New Patient Numbers. We want to explain how to use this system to reactivate your current overdue hygiene patients and gain loyalty with your clients and patients.

This whitening program with the systems and marketing materials is currently open to more than dental offices.

Click this link to learn more.