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This One Thing For Dental Practice Growth

By: Debbie Seidel-Bittke, RDH, BS

March 9, 2022

Dental Practice Growth. This. one thing will help get more new patients.
Growth Strategies for Dental Offices

Dentistry and technology change quickly. Dental materials, computer software, dental scanners, lasers, and the way patients whiten their teeth has improved dramatically!

To be your most profitable this year, you have so many choices and how will you choose the best of the best to bring in more new patients and keep your current patients returning to your office?

Your patients don’t know how great your clinical skills are but they do know how you make them feel when they are in your office and even when they are not in your office.

Keep reading to learn the best strategy to gain more new patients calling to schedule their first appointment. This one strategy will keep new patients returning to your dental office. It will also reduce those last minute changes in your schedule.

Dental Office Teeth Whitening Options.

HOTTEST TRENDS WORLDWIDE

  1. During the pandemic in 2020, teeth whitening and self-care become a hot topic. Zoom meetings have created a fast-growing trend for aesthetics and that includes high-end treatment such as veneers, crowns and implants and teeth whitening.
  2. The teeth whitening market is a 6.4 billion-dollar business worldwide and it’s expected to grow to 6 percent annually by 2024.1
  • Now is your time to tap into teeth whitening and upgrade the way you deliver services to your current patients. Teeth whitening combined with a “Lifetime Whitening” program has also been a popular way for dentists to grow their new patient numbers.

For the past ten years, Dental Practice Solutions has supported dental offices around the world with a Lifetime Whitening program. Dentists announce their Lifetime Whitening program on their website.

To get patients motivated to want whiter teeth we provide you with marketing materials and images to use throughout your office. We have a training, la earning center, you can log into and get access to the marketing materials as well as communication, scripts (to customize) when patients call to change their dental appointment last minute. You have Lifetime Whitening enrollment forms and a lot more at your fingertips when you partner with Dental Practice Solutions to provide teeth whitening to your patients.

To enroll patients into your Lifetime Whitening program many offices charge a small fee, some use this as one level of their in-office dental patient “smile saver program” (Similar to an in-office dental plan) and some offices include the free whitening in their new patient fee.

Once patients are enrolled in the program, when they see their hygienist every six-months, or as scheduled (No last-minute changes), they receive a whitening wand (3.0 mL pen) at no additional cost.


Dentists can feel confident this one strategy will grow their dental practice. Teeth whitening products are purchased wholesale (deep discount) from Dental Practice Solutions and you have the tools to enroll patients into not only teeth whitening but the training area (Our online web portal of information)will help you serve your patients at the highest level possible.

Asking what patients what for their smile will help you enroll patients into higher-end, aesthetic services and keep them returning to your dental office.

Dental Hygienist with a new patient

NEW PATIENTS IN YOUR DENTAL PRACTICE

Lifetime Teeth Whitening using the Celebrity Smiles teeth whitening technology and the marketing program not only attracts new patients to schedule their 1st appointment in your office but they will return for scheduled appointments. Patients enrolled in Lifetime Whitening understand they can’t decide last minute that something better came up and call to “cancel” their dental appointment.

When patients keep their dental appointments they receive a free-whitening wand as a “thank you for keeping your dental appointments,” at their next hygiene appointment.

One important point about enrolling patients into the Lifetime Whitening Program is motivation to keep their dental appointments. It’s that WIIFM theory.

Whitening (pens) wands cost upwards of $25 on AMAZON and as a dental office enrolled in the Celebrity Smiles Wholesale (Reseller) Program you can purchase all the best dental-grade and sensitivity-free whitening products at wholesale prices.

Nowhere else can you go to purchase teeth whitening products for less. Our products are made with fresh ingredients and you can pick what ingredients you want inside your whitening wands.

Schedule a time to chat and we can suggest the best ingredients for your dental practice. We currently find the 35% Carbamide Peroxide with 6% Potassium Nitrate works great with the DUAL LED Light Technology but we do provide options for you.

Latest Trend in teeth whitening.

LATEST TRENDS IN DENTAL OFFICE TEETH WHITENING PRODUCTS

The latest whitening trends include an LED Dual (Blue + Red LED) Light Wireless Mouthpiece.

This eliminates impressions, pouring models and making a whitening tray. The time for your employee to take impressions, prepare whitening trays, and then have patients return to pick up their trays, costs your more money than providing a patient with the Celebrity Smiles teeth whitening kit when they are enrolled in your Lifetime Whitening Program.

Dental Practice Solutions has a line of teeth whitening products that include (your choice) Carbamide Peroxide and 6% Potassium Nitrate. Dentists have the choice to customize their whitening serum to include Hydrogen Peroxide, Carbamide Peroxide, No Potassium Nitrate Fluoride or Potassium Nitrate Fluoride or BioMin Fluoride.

The patient kit includes 3 whitening wands, COOL Light Technology wireless mouthpiece, USB charger, How to Use Guide and Shade guide, all inside a beautiful box.

Dental Office with new patients.
Dental Office

BENEFITS OF TEETH WHITENING IN THE DENTAL OFFICE

Your patients are currently on AMAZON shopping daily. Why not have them purchase their whitening from you; their dentist?

The prices on AMAZON for whitening kits are a lot more money than buying at your office. You buy wholesale and offer your patients (one whitening wand for no-cost at their hygiene appointment) whitening products for less money.

The Lifetime Whitening program motivates New Patients to schedule at your office and current patients are less likely to call and “cancel” their dental appointment last mninute.

Patients respect their dentist for the opportunity to discuss enamel-safe and sensitivity-free teeth whitening options.

We believe a smile evaluation compliments your new patient and dental hygiene appointments. It takes less than 60 seconds to find out how patients want their smile to look. You must be the advocate who asks your patients the motivational and open-ended questions.

If you ask your patients how they want their teeth to look, now your patients will tell you what they want.

We show you how to more easily ask these questions so patients end up feeling more confident about their smile.

The problem is that most clinicians think they are too busy during patient appointments to ask one simple, open-ended question that will open the door to not only tooth whitening but veneers, implants, Invisalign, etc.

Innovative aesthetic services create an environment where you will do more high-end dentistry and create numerous raving fans who refer all their friends and family.

Add the latest technology in teeth whitening and you create an atmosphere where people want to be.

 Dental Practice Solutions allows you to easily transform your operatory into a Celebrity Smile Space where patients look forward to visiting.

Dental Practice Solutions offers Celebrity Smiles Teeth Whitening products to dental offices which provides fast results without more time in the dental chair for patients or employee time preparing whitening trays. It is 10-minutes to a whiter, brighter smile and without causing tooth sensitivity.

When your dental office offers Lifetime Whitening you encourage patients to schedule a new patient exam and then continually, these patients want to return for preventive care (and adjunctive services) at your dental office.

By choosing the best products for whiter teeth, you will make professional teeth whitening an enjoyable experience and your patients will want to return to your dental practice.

The COOL LIGHT Technology Dual (blue & red)LED Light mouthpiece allows patients to quickly whiten 2-6 shades in as little as ten minutes. After patients initially whiten their teeth, they can do a touch-up weekly or as needed. 10- minutes later they have white teeth again! Wha-La, A whiter, brighter smile!

The Celebrity Smiles Whitening Technology Differentiates You from other dental offices in your community. Promoting Celebrity Smiles Teeth Whitening in your dental practice gives patients confidence in their dentist who creates beautiful smiles.

When your patients feel you are the best of the best, they will refer their friends and family to your office. You will be a destination hot spot in your community for the hottest trend today; teeth whitening.

Dental Practice Solutions is dedicated to creating a healthy mouth and body which gives people something big to smile about. What the world needs now are more smiles.

 We believe that sharing a confident smile can change our world.

Will you join us and create more beautiful, confident smiles?!

To learn more about how you can implement the Lifetime Smiles using Celebrity Smiles Teeth Whitening Products email us at: debbie@dentalpracticesolutions.com or complete the wholesale application and we can help you get started.

Feel free to call our office with questions or to get started: 888-816-1511

Reference.

  1. https://www.mordorintelligence.com/industry-reports/teeth-whitening-market
https://www.celebritysmilesclub.com/
Posted in Uncategorized

Sensitivity-Free Option Used to Grow Your Dental Practice and Retain Patients

By: Debbie Seidel-Bittke, RDH, BS

February 14, 2022

Dental Whitening Mouthpiece

It’s a scenario dental professionals hear about too often.

HERE IS ONE SCENARIO

While reviewing the patients ‘health history, inquiring about any chief complaints and home care routine, many patients will report tooth sensitivity to hot and cold.

OPENING UP A CONVERSATION FOR AESTHETIC DENTISTRY

When asking patients open-ended questions about how they would like their teeth to look, at least 70% of patients will respond they want whiter teeth.

Patients are fearful and in general people are afraid to whiten their teeth out of fear of tooth sensitivity or in general they experience frequent zingers on their teeth when drinking or eating something hot or cold.

It’s good to know that Celebrity Smiles™ has a solution to create whiter, brighter smiles and without the tooth sensitivity. The ingredients in our whitening formula include Potassium Nitrate Fluoride which blocks the chance for patients to experience those painful tooth ZIGGERS!

We also make it super simple for the clinicians because there are no messy impressions to take, no models to pour or trays to make for patients to return and wear when they do want whiter teeth. The Celebrity Smiles™ whitening system includes a comfort-size, BPA-free tray that patients can wear for ten or fifteen minutes.

The mouthpiece includes 32 Blue/Red LED bulbs which speed up the whitening process and the Red LED lights soothe and comfort while the patients wear the tray for 10 or 15 minutes.

When clinicians use The Celebrity Smiles™ whitening system the dental office receives access to a web portal of information to enroll patients into Lifetime Whitening where patients are rewarded for keeping their dental appointments. You have access to communication skills to  enroll patients into whitening and high-end aesthetic dentistry. You have trainings on phone calls to overcome last minute calls to change appointments as well as a lot of other important information to grow your dental practice. Your office will also receive access to marketing materials to use on your website and around the office that help enroll patients into whitening and other aesthetic dental treatment plans.  

Thing about this as a TEAM process where everyone understands how to speak to patients to value their dental appointments and what questions help patients to ask for what they really want for their teeth!

Celebrity Smiles™ originated in 2010 as a dental-grade system with whitening syringes and in-office whitening trays.  During the pandemic we upgraded to the LED light technology and whitening pens (AKA: whitening wands).

This solution makes life a lot easier for dental offices to enroll new patients into high-end dentistry as well as, keep patients returning for dental appointments once they are enrolled in the Lifetime Whitening Program.

Let’s take a closer look at why our professional line of dental-grade, whitening products and this system is an ideal choice for your dental practice growth. It’s also a great choice for patients with tooth sensitivity who want a whiter, brighter smile.

WHAT’S THE DIFFERENCE YOU ASK?

The Celebrity Smiles™ mouthpiece a unique combination of COOL LIGHT™ technology and comfort mouthpiece which is comfortable and a universal size. The COOL LIGHT™ technology keeps the mouthpiece at a comfortable temperature (no heat) while the 32 BLUE/RED LED Lights accelerate the whitening process and optimize the patients result.

During in-office whitening procedures, a light which requires heat outside the mouth requires very high temperatures to release the oxygen in the hydrogen peroxide.

Contrary to other types of whitening the comfort BPA-free mouthpiece with the 32 LED Blue/Red lights maximizes the efficacy of the whitening your patients’ teeth. The combination of the gel and mouthpiece prevents dehydration inside the dentinal tubules which is what causes sensitivity.

The Celebrity Smiles™ technology has many patents and USA FDA approval to be safe while whitening without tooth sensitivity. The easy-to-use whitening wands allow for targeted application onto teeth which means the serum will not get on the lips and gums. The gel has a thick enough consistency to remain only on the teeth and will not ooze all over the patients gums and soft tissue. A

The unique, leading-edge technology and dental-grade, professional ingredients deliver fast and effective results without tooth zingers many of your patient’s experience.

Teeth Whitening, Whiter Teeth
Multi-tasking while whitening.

DOES THIS REDUCE OR ELIMINATE TOOTH SENSITIVITY?

When the whitening system is used as directed, Celebrity Smiles™ whitening technology results in minimal to no post-treatment sensitivity. The COOL LIGHT™ mouthpiece with the 32 Blue/Red LED lights is a big leap forward to accelerate the tooth whitening process in a much shorter period of time for your patients.

Your patient can choose the 10 minutes timer on the mouth piece which means the Blue and Red LED lights are working together or they can choose the 15 minutes setting which are the Blue LED lights only. In addition, our specialized formula contains 35% Carbamide Peroxide + 6% Potassium Nitrate Fluoride which act as a protective barrier over the dentine and acts like a desensitizing agent.

Dental offices can customize their ingredients to include hydrogen peroxide with or without Potassium Nitrate Fluoride as well as some clinicians ask to have BioMin (Hydroxyapatite) included. Most offices do ask for Carbamide Peroxide and we recommend a blend of HP or CP with Potassium Nitrate Fluoride for the patients best experience.

Dental offices as well as spas, salons and plastic surgeons can order at wholesale prices.

To learn more please email us: ask@celebritysmileslub.com or call: 888-816-1511.

Please complete this reseller information to see if you qualify for wholesale prices and we will schedule a time to chat with you about how this can work to grow your dental practice, medispa, beauty salon or plastic surgery office, etc.

For many years dentists have used our Lifetime Whitening program to retain patients, as well as grow New Patient Numbers. We want to explain how to use this system to reactivate your current overdue hygiene patients and gain loyalty with your clients and patients.

This whitening program with the systems and marketing materials is currently open to more than dental offices.

Click this link to learn more.

Posted in Teeth Whitening

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      • 12- Month Dental Hygiene Department Training
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        ▲
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        • Alzheimer’s Disease Prevention.
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