Clackamas Dental Consultant | Dental Practice Solutions

This One Thing For Dental Practice Growth

By: Debbie Seidel-Bittke, RDH, BS

March 9, 2022

Dental Practice Growth. This. one thing will help get more new patients. — Growth Strategies for Dental Offices

Dentistry and technology change quickly. Dental materials, computer software, dental scanners, lasers, and the way patients whiten their teeth has improved dramatically!

To be your most profitable this year, you have so many choices and how will you choose the best of the best to bring in more new patients and keep your current patients returning to your office?

Your patients don’t know how great your clinical skills are but they do know how you make them feel when they are in your office and even when they are not in your office.

Keep reading to learn the best strategy to gain more new patients calling to schedule their first appointment. This one strategy will keep new patients returning to your dental office. It will also reduce those last minute changes in your schedule.

HOTTEST TRENDS WORLDWIDE

During the pandemic in 2020, teeth whitening and self-care become a hot topic. Zoom meetings have created a fast-growing trend for aesthetics and that includes high-end treatment such as veneers, crowns and implants and teeth whitening.
The teeth whitening market is a 6.4 billion-dollar business worldwide and it’s expected to grow to 6 percent annually by 2024.¹

Now is your time to tap into teeth whitening and upgrade the way you deliver services to your current patients. Teeth whitening combined with a “Lifetime Whitening” program has also been a popular way for dentists to grow their new patient numbers.

For the past ten years, Dental Practice Solutions has supported dental offices around the world with a Lifetime Whitening program. Dentists announce their Lifetime Whitening program on their website.

To get patients motivated to want whiter teeth we provide you with marketing materials and images to use throughout your office. We have a training, la earning center, you can log into and get access to the marketing materials as well as communication, scripts (to customize) when patients call to change their dental appointment last minute. You have Lifetime Whitening enrollment forms and a lot more at your fingertips when you partner with Dental Practice Solutions to provide teeth whitening to your patients.

To enroll patients into your Lifetime Whitening program many offices charge a small fee, some use this as one level of their in-office dental patient “smile saver program” (Similar to an in-office dental plan) and some offices include the free whitening in their new patient fee.

Once patients are enrolled in the program, when they see their hygienist every six-months, or as scheduled (No last-minute changes), they receive a whitening wand (3.0 mL pen) at no additional cost.

Dentists can feel confident this one strategy will grow their dental practice. Teeth whitening products are purchased wholesale (deep discount) from Dental Practice Solutions and you have the tools to enroll patients into not only teeth whitening but the training area (Our online web portal of information)will help you serve your patients at the highest level possible.

Asking what patients what for their smile will help you enroll patients into higher-end, aesthetic services and keep them returning to your dental office.

NEW PATIENTS IN YOUR DENTAL PRACTICE

Lifetime Teeth Whitening using the Celebrity Smiles teeth whitening technology and the marketing program not only attracts new patients to schedule their 1^st appointment in your office but they will return for scheduled appointments. Patients enrolled in Lifetime Whitening understand they can’t decide last minute that something better came up and call to “cancel” their dental appointment.

When patients keep their dental appointments they receive a free-whitening wand as a “thank you for keeping your dental appointments,” at their next hygiene appointment.

One important point about enrolling patients into the Lifetime Whitening Program is motivation to keep their dental appointments. It’s that WIIFM theory.

Whitening (pens) wands cost upwards of $25 on AMAZON and as a dental office enrolled in the Celebrity Smiles Wholesale (Reseller) Program you can purchase all the best dental-grade and sensitivity-free whitening products at wholesale prices.

Nowhere else can you go to purchase teeth whitening products for less. Our products are made with fresh ingredients and you can pick what ingredients you want inside your whitening wands.

Schedule a time to chat and we can suggest the best ingredients for your dental practice. We currently find the 35% Carbamide Peroxide with 6% Potassium Nitrate works great with the DUAL LED Light Technology but we do provide options for you.

LATEST TRENDS IN DENTAL OFFICE TEETH WHITENING PRODUCTS

The latest whitening trends include an LED Dual (Blue + Red LED) Light Wireless Mouthpiece.

This eliminates impressions, pouring models and making a whitening tray. The time for your employee to take impressions, prepare whitening trays, and then have patients return to pick up their trays, costs your more money than providing a patient with the Celebrity Smiles teeth whitening kit when they are enrolled in your Lifetime Whitening Program.

Dental Practice Solutions has a line of teeth whitening products that include (your choice) Carbamide Peroxide and 6% Potassium Nitrate. Dentists have the choice to customize their whitening serum to include Hydrogen Peroxide, Carbamide Peroxide, No Potassium Nitrate Fluoride or Potassium Nitrate Fluoride or BioMin Fluoride.

The patient kit includes 3 whitening wands, COOL Light Technology wireless mouthpiece, USB charger, How to Use Guide and Shade guide, all inside a beautiful box.

Dental Office with new patients. — Dental Office

BENEFITS OF TEETH WHITENING IN THE DENTAL OFFICE

Your patients are currently on AMAZON shopping daily. Why not have them purchase their whitening from you; their dentist?

The prices on AMAZON for whitening kits are a lot more money than buying at your office. You buy wholesale and offer your patients (one whitening wand for no-cost at their hygiene appointment) whitening products for less money.

The Lifetime Whitening program motivates New Patients to schedule at your office and current patients are less likely to call and “cancel” their dental appointment last mninute.

Patients respect their dentist for the opportunity to discuss enamel-safe and sensitivity-free teeth whitening options.

We believe a smile evaluation compliments your new patient and dental hygiene appointments. It takes less than 60 seconds to find out how patients want their smile to look. You must be the advocate who asks your patients the motivational and open-ended questions.

If you ask your patients how they want their teeth to look, now your patients will tell you what they want.

We show you how to more easily ask these questions so patients end up feeling more confident about their smile.

The problem is that most clinicians think they are too busy during patient appointments to ask one simple, open-ended question that will open the door to not only tooth whitening but veneers, implants, Invisalign, etc.

Innovative aesthetic services create an environment where you will do more high-end dentistry and create numerous raving fans who refer all their friends and family.

Add the latest technology in teeth whitening and you create an atmosphere where people want to be.

Dental Practice Solutions allows you to easily transform your operatory into a Celebrity Smile Space where patients look forward to visiting.

Dental Practice Solutions offers Celebrity Smiles Teeth Whitening products to dental offices which provides fast results without more time in the dental chair for patients or employee time preparing whitening trays. It is 10-minutes to a whiter, brighter smile and without causing tooth sensitivity.

When your dental office offers Lifetime Whitening you encourage patients to schedule a new patient exam and then continually, these patients want to return for preventive care (and adjunctive services) at your dental office.

By choosing the best products for whiter teeth, you will make professional teeth whitening an enjoyable experience and your patients will want to return to your dental practice.

The COOL LIGHT Technology Dual (blue & red)LED Light mouthpiece allows patients to quickly whiten 2-6 shades in as little as ten minutes. After patients initially whiten their teeth, they can do a touch-up weekly or as needed. 10- minutes later they have white teeth again! Wha-La, A whiter, brighter smile!

The Celebrity Smiles Whitening Technology Differentiates You from other dental offices in your community. Promoting Celebrity Smiles Teeth Whitening in your dental practice gives patients confidence in their dentist who creates beautiful smiles.

When your patients feel you are the best of the best, they will refer their friends and family to your office. You will be a destination hot spot in your community for the hottest trend today; teeth whitening.

Dental Practice Solutions is dedicated to creating a healthy mouth and body which gives people something big to smile about. What the world needs now are more smiles.

We believe that sharing a confident smile can change our world.

Will you join us and create more beautiful, confident smiles?!

To learn more about how you can implement the Lifetime Smiles using Celebrity Smiles Teeth Whitening Products email us at: debbie@dentalpracticesolutions.com or complete the wholesale application and we can help you get started.

Feel free to call our office with questions or to get started: 888-816-1511

Reference.

https://www.mordorintelligence.com/industry-reports/teeth-whitening-market

https://www.celebritysmilesclub.com/

Dental Teeth Whitening: DYI Kits Add Dental Profit Center

By: Debbie Seidel-Bittke, RDH, BS

February 9, 2022

It can feel like a daunting task to introduce a patient whitening system but it’s all worth it.

Teeth whitening is a billion dollar business and growing at a rapid rate so why not tap into this for your dental practice?!

Celebrity Smiles has been offering teeth whitening products to dental offices for the past 10 yrs. During the pandemic and the dental office shut-down in March 2020, we have upgraded the technology and moved away from whitening syringes to whitening pens (AKA: whitening wands).

No longer do you need to take messy impressions, pour models or make whitening trays. Patients do not need to sit in a dental chair with that “Laser” light for an hour. We’ve got you covered on this and our system will save you time as it brings in more production.

This Lifetime teeth whitening system offers dental offices marketing materials to grow their New Patient Numbers and also reduce those last minute (no good excuse to come to a dental appt) type of calls you get most days. Patients will value their dental appointments more because you offer them a no-cost whitening wand at their hygiene appointment.

It’s that WIIFM Syndrome that works to keep your patients returning for their appointments.

The Celebrity Smiles whitening products are 100% enamel-safe, have numerous patents, certifications and meet the FDA approval. We offer various percentages of Carbamide Peroxide with or without Potassium Nitrate, BioMin and Hydroxyapatite with or with out fluoride.

A question many dentists face is how to “sell” elective procedures to patients. We help you change this four-letter word into a more meaningful opportunity to “SERVE” your patients. And I tell you that “Whiter Teeth” is what over 70% of your patients want!

5 Ways to iIncrease Same-Day Services in Your Dental Practice Starting Today:

ASK. You know that saying, “Out of sight, out of mind”? It’s the same thing with aesthetic procedures. The dental hygienist and all the auxiliaries must be asking open-ended questions at each patient appointment so everyone understands what the patient wants. Ex: “What is one thing you would like to change about your smile?” Most patients respond they want whiter teeth. Easy solution to this but is your dental practice ready to respond with an easy, simple yet, cost-effective answer?
EDUCATION AND INFORMATION. Have you noticed that the more educated your patients are the easier it is to serve their dental needs? Discover what your patient values and then speak “with” them about benefits and take the conversation back to what they value.
MARKETING AND SOCIAL MEDIA. We provide our dental practices who use the Celebrity Smiles Whitening Program with marketing materials you can display around your office and on your website. With billions of people on social media all day it’s important you showcase your work and cosmetic dentistry on Facebook, Instagram and even Pinterest.
YOUR TEAM PLAYERS. So many dental office websites lack information about their key players……..the team! Your employees are your biggest asset. Help them to look their best. Make sure they have beautiful teeth and understand what a great clinician your are; doctor. They are the messengers that tell everyone about you and the great office they work in!

Every dental appointment is an opportunity for them to promote your elective services and some of these are super simple and highly profitable such as teeth whitening!.

5. Invest in Quality. Always make sure you work with quality dental companies that provide the most innovative, safe, and effective products available. We have so much information at our finger tips and it’s too easy to fall prey to bad products. Hint. Many teeth whitening products do not work and taut great results!

DYI teeth whitening products are available everywhere your patients go and yet, you are the expert on everything preventive care and dental. Make 100% certain that you are an industry leader offering exactly what your patients want.

Celebrity Smiles teeth whitening products have been the best, highest quality, with no-sensitivity, dental-grade teeth whitening available for the past ten years.

Dental offices have access to our wholesale prices (think deepest discount for highest quality ingredients) with a turn-key system that keeps your current patients returning for their scheduled appointments and helps you grow your New Patient numbers.

Get the best products and support now to make your dental practice the best place to be for both you and your patients.

What the world needs more of today are SMILES and you have a great reason to smile more knowing you have the best.

Check out how you can become a reseller of Celebrity Smiles.

Dental Consulting | Dental Hygiene Patients: Keep the Back Door Closed

By: admin

August 1, 2018

Written by: JoAnn Leon, Front Office, Insurance Credential / Reimbursement Coach

We hear this question all the time, “Can you help me get more new patients to my office?

The answer is, “Doctor, do you realize that you have 1,560 patients and 300 of these patients have not returned to your office in the last eighteen months?”

How to keep the back door closed when new dental patients come to your office.

The most effective plan you can have in place is to reactivate your over-due hygiene patients. If you have a program such as SolutionReach, you can very easily reactivate these 300 over-due hygiene patients.

STEPS TO KEEP THE BACK DOOR CLOSED

Step 1. Know Your Numbers.

The team at Dental Practice Solutions, recommends that you run a hygiene report, so you know how needs to return for a hygiene appointment in the last eighteen months.

Step 2. Send a Special “We Miss You Letter.”

Send this e-newsletter to over-due hygiene patients. SolutionReach has great template to send patients an eye-grabbing e-newsletter.

Step 3. Offer an Incentive to patients who receive your e-Newsletter.

We have created a system around reactivation of your overdue hygiene patients. Without a doubt it works well to offer patients a gift for returning. This is the WIIFM syndrome. You know what I mean by WIIFM? I mean the “What’s in it for me” syndrome.

What has worked well for numerous years is offering your patients free tooth whitening when they do complete their hygiene appointment, pay for the prophy or necessary treatment, along with appropriate x-rays (BWX, FMX, etc.) and doctor exam. At the end of the hygiene appointment the hygienist or a clinician will take impressions and the patient returns in a day or two to pick. Up their whitening trays and two syringes of gel.

You can also have your whitening gel syringes customized here.

Step 4. Call Your Overdue Hygiene Patients.

Each day someone in your office should be working on calling overdue hygiene patients. Not too many people actually answer their phone these days so if you don’t get ahold of your patient, your next step is to text your patient.

Step 5. Texting Overdue Hygiene Patients.

What do you text a patient, so they want to call your office and schedule their hygiene appointment?

First of all, let me say that it is important that you have two-way texting set up if you do have the ability to text your patients. In today’s fast-paced and technologically oriented world, it is important that you can text two-ways with patients of record.

Your text should only say this: Please give our office a call about your appointment.

“They don’t have an appointment,” you say!

That is correct, the don’t have an appointment and you do want them to call about an appointment………one they need to schedule.

This one sentence works in a phone message or text and…. btw, it works very well when you are calling to collect money. That is

another blog, another day.

Step 6. What You Must Say When You Do Talk to the Patient?

Before you pick up the phone to call a patient and even if a patient calls about an appointment, it is important to look at the patients record, if you have electronic patient charts.

You need to look at the patient’s ledger to see if they owe money, etc. Very important is to look at the patient’s clinical notes and read about the reason WHY they need to return.

Ask yourself before you call the patient:

When was the last time there were in our office?
What do they need to return for?
- Is it only (Not just lol) a hygiene appointment?
- Do they have outstanding/unscheduled treatment?
What do you know if valuable to the patient?
- For example, is money a possible concern and maybe a reason they have not returned?
  - Be prepared to overcome money objections by offering solutions and changing the loss of money into this appointment will help them save money
    - For example: Patients who have diabetes or high blood pressure, this is the perfect opportunity to talk about the mouth-body connection. Let them know that a healthy mouth means less money on medications and doctor/hospital visits

Step 7. Try Something Different Than You Have Been Doing.

You know what they say about insanity?

Doing the same thing over and over does not typically yield a good outcome. Take one or all of these steps and begin today implementing one. Just try one of these.

Go to your calendar and on today’s date write “Begin Reactivation.” Write down how many overdue patients you have on this day. Next turn to your calendar six months out and write a reminder to check the number of overdue hygiene patients.

The goal is for this number to be less than it is today.

And do remember to be patient with yourself (And the team) as you implement these new steps.

Each month you must run a hygiene report and reach out to your overdue hygiene patients. It still surprises me, the number of offices we work with. When we investigate a new clients reactivation process, it happens too often, that there is no reactivation system hence, hundreds, thousands of overdue hygiene patients.

Do you have an over-abundance of overdue hygiene patients? Does reactivating them seem like a daunting task? Reach out to use. Let’s create your strategy and close the back door for new patients as well as your current patients of record. Schedule a no-cost Profit Boosting Session Here.

You can also email us or call: 949-351-8741 to get this scheduled now.

ABOUT JOANN LEON

For many decades, Joann Leon, has worked alongside various doctors from international backgrounds she has obtained extensive knowledge in management, insurance contracting and clinical aspects of various types of dental practices. Joann is able to provide unbiased, objective advice on selecting the right insurance plans, maximizing fee schedules, and streamlining accounts receivable collections.

– Certified Procedural Quality Assurance Consultant Eagle Soft Setup
– Insurance Credentialing & Contracting Dentrix Software Setup
– Human Resources/Legal Compliance Easy Dental Software Setup
– Filing Grievances Insurance/Patient New Practice Startup/Established Practice Analysis
– Fee Schedule Analysis Loss Prevention/Staff Accountability
– Digital/Hard Copy Filing Front Desk Employee Training
– Purchase/Sale of Practice Audit Preparation of Charts

In her spare time, she enjoys spending time with her sons and grandchildren; serving her spiritual community as a lector and Eucharistic minister. She enjoys spiritual retreats at least twice a year, the beach, dancing, and going out on scenic drives.

Contact JoAnn: admin@dentalpracticesolutions.com

TIME IS RUNNING OUT!

Do you feel like your dental practice runs your life? Do you wish that you did not have to concern yourself with running the business of dentistry? Do you want to not worry about the marketing, deal with payroll, worry about open holes in your schedule and a bank account that does not grow?

I feel your pain and I have created an all-day live CE Event in Portland, Oregon. Plan to join Debbie Seidel-Bittke, RDH, BS, CEO of Dental Practice Solutions, along with Doug Fettig of Aldrich Advisors.

We have planned a life-changing event so you don’t need to worry about your dental business but you can focus on your clinical dentistry.

Plan to bring your team so they can learn and begin implementing what they learn. This will leave you feeling like you have a new lease on life!

You get 6 AGD Credits, breakfast, lunch, snacks, coffee, tea, soft-drinks plus we will give away prizes all throughout the day: valued at $50-$1,500. You will walk away with your customized blueprint.

More information and Register Now. Early-bird Pricing Expires August 21, 2018.

More compliance. Less defiance. Innovative model for case acceptance by patients…the path of least resistance.

By: admin

November 22, 2017

By Steven Ury, DDS, Periodontist
Randy Nolf, DDS, Periodontist

Dentists and hygienists are using a simple to complete analytical software making discussions with the patients easier…making the progression to treatment compliance easier… and enabling a practice to substantially increase case acceptance for periodontal therapy. This technology makes available a single language, with everyone “on the same page”, to discuss periodontal disease, and the necessary treatment.

The software allows for thoughtful and readily understandable discussions with patients thus improving the progression to treatment acceptance through a path of least resistance.

Implementing innovative technology into the practice, using risk and disease severity health scores as clinical support, will no doubt increase patient compliance.

PreViser™ Corporation www.PreViser.com provides their web enabled Oral Health Information Suite (OHIS) software for free. The use of the technology provides three (3) numbers, or scores, indicating patients’ risk of future periodontal disease, existing disease state and their ongoing oral health stability. With these 3 scores, patients then have a clearer idea of the severity and comprehensiveness of their problems. In other words, they know how things are going.

A nice feature of the OHIS is that it allows practitioners to recalculate the risk scores, just as if the patients had completed the advised treatment. So, a patient can visualize what will happen without treatment compared to what will occur with the recommended care. That’s when the fun begins. These scores predict whether the treatment plan will be working. Outcomes are the key.

Dental practices are utilizing this powerful method to impact a patient’s decision to proceed with care for a lifetime of oral health. Case acceptance is markedly improved providing more treatment for periodontal disease by the dentists and hygienists including any necessary subsequent restorative care.

Why now? Well, there’s a new sheriff in town. Patients and practitioners, as well as insurance companies and employers, are relying less on subjective findings to determine if periodontal care is working. Welcome the new law of the land – objective findings derived by an analytical software. Practitioners are accurately communicating with patients about their risk of disease and the outcomes of treatment. Everyone’s “on the same page”. We’re talking Evidence Based Practice here; the integration of clinical expertise, patient values, and the best research evidence into the decision-making process for patient care.

Instead of dentists and hygienists potentially disconnecting on a diagnosis, a treatment plan or a prognosis, they can agree and provide an easy to use, objective and reproducible way to measure, understand and communicate patients’ risk and disease level as simple numeric scores.

People relate to scores and knowing their numbers gets them involved. Physicians supply blood pressure, cholesterol, and diabetes numbers to their patients to follow their progress. Now dental patients will know their periodontal disease scores and look for improvement in the numbers.

More and more dentists in the know are advocating the principles of a medical model of healthcare for dentistry. Less repair and more interception and prevention. Consider the PerioCentric™ practice, defined as a best practice in which treatment revolves around sound periodontal diagnosis and treatment, utilizing metrics to evaluate treatment outcome. It employs a simple step by step, reproducible, algorithmic approach to care we call the PerioBlueprint™.

When implemented it provides dental professionals the knowledge and tools to discover undiagnosed and untreated periodontal disease in an existing practice. The appropriate care for these conditions will result in improved health for patients as well as production and revenue for the dental practice that may prove to increase exponentially.

Dentistry is adjusting to a new paradigm that is better for patients by shifting focus away from procedures for repair of disease… to a model of interception and prevention of disease.

There is unprecedented demand for increased care for periodontal disease. The most recent data from the Center for Disease Control revealed that 47.2% of adult Americans exhibit periodontal disease and the disease increases to 70.1% of adults over 65 years. Contemporaneous insurance company data reports only about 7% obtain periodontal treatment…Only 7%.

Dentistry has a busyness problem. Nationally, approximately 1 in 3 dentists say they are not busy enough. Imagine the increase in production and revenue when discovering that perhaps 50% of patients require some form of periodontal care. And not just code 1110 “prophy” care – we’re talking anesthetized scaling/root planing, pocket reduction and tissue grafting surgery. LANAP, and more. Of course, when maintenance starts, using the obligatory code 4910 will result in more comprehensive visit than a code 1110 “cleaning” and thus, improve hygiene production.

We are in a time of transformational change in healthcare and tremendous opportunities for enhanced collaboration among healthcare providers exist. Dentists have a chance to fundamentally rethink their role within the healthcare system and take advantage of these new opportunities. It would not only help peck away at dentistry’s busyness problem but would also allow dentists to contribute much more significantly to whole-body health. And really, isn’t that what it’s all about.

Dr. Steven Ury, Periodontist
Dr. Randy Nolf, Periodontist
PreViser Corporation and AdViser Corporation Co-Founders
Directors, The Synergy Academy (www.TheSynergyAcademy.com)
UryAdViser@gmail.com

About Dr. Ury

Dr. Steven R. Ury, Periodontist

Academic Faculty Director, The Synergy Academy

An entrepreneur at heart, Steve Ury altered his career from engineering to focus on the potential of the burgeoning dental industry. He earned a degree in dentistry, owned a general practice and then became a periodontist with an office in NY.

During his leadership of dental study groups and as past president of the largest periodontal organization in the northeast United States, Dr. Ury interacted with other dental professionals. He foresaw the changing landscape of periodontal care and referral.

As co-founder of PreViser Corporation, he witnessed the development of analytic software to help expose undiscovered periodontal disease. More disease revealed equates to more treatment rendered resulting in more healthy patients.

Lack of busyness is problematic in dental practices. Realizing periodontal disease concerns approximately 50% of the adult population but only about 7% have related care, he considered the possibilities. Dr. Ury believes that dentists could easily increase production and revenue by administrating in-office, non-surgical and basic surgical periodontal treatment.

About Dr. Nolf

Dr. Randy Nolf, Periodontist

Clinical Faculty Director, The Synergy Academy

As a periodontist, Randy Nolf has witnessed the changing dental industry as an opportunity is expanding for general dentists and specialists alike. Dr. Nolf believes that the same is true for dental education which is at the dawn of a major shift to less centralized, more affordable, and rapid practice adoption model of delivery.

He has continually been involved with teaching since he received his advanced certificate in Periodontology from Temple University in 1981. His outstanding credentials include a certificate from the gIDE Master Clinician program and as co-founder of the PreViser Corporation.

Dentistry is adjusting to a new paradigm, better for our patients by focus shifting away from repair to interception of disease. Interception as a treatment model is possible through sensitive artificial intelligence permeating into our practices. Randy is gratified to witness this evolution in part through software he created and now being adopted throughout the Us and UK.

Dr. Nolf has been an advocate of supporting general dentists with in-office training as well as on-site surgical procedures his entire career. 35 years integrated into dentists’ offices has led to a new system of training called “Synchronized Dental Learning™” facilitating rapid adoption of new surgical procedures into general practice.

Secret Ingredients to Your Dental Practice Success

By: admin

May 25, 2017

The Ingredients to Your Dental Practice Success

The success of a dental practice depends upon doctor “OWNING” their business, taking the lead, building up their team and then implementing all the systems, info, etc., provided to them by the dental practice management consultant.

Dental Practice Solutions can only deliver the ingredients for your dental practice to use. It is up to you to implement and use the knowledge we provide. This is how it all comes together to create HUGE SUCCESS!

I am “Over the Moon” excited to receive this message when I awoke this morning.

This is the message I received from our client:

“Looks like we will do over $45k this week.

We have smashed target for the month of May, thanks to the hygienist packages.”

~Dr. Rachel Hall, Evolve Dental Healing

Secret Ingredients to Your Dental Practice Success:

“Hygienist Packages” refers to our proprietary system for dental hygienists (also the doctor, treatment and financial coordinator) to present patients to increase case acceptance and payment of hygiene services.

If you would like to see how this can work for your dental practice please contact our strategy coach Vanessa Garman for a complimentary strategy session. Vanessa can put together a plan and discuss how this will work for you:

Call her to schedule this time: 949-351-8741 or Email to Schedule: vanessa@dentalpracticesolutions.com

#ourclientsrock #dentistryrocks

Debbie Seidel-Bittke, RDH, BS One of Dentistry Today’s Top Consultants

ABOUT DEBBIE SEIDEL, RDH, BS

Debbie is the CEO and Founder of Dental Practice Solutions. She is a former dental hygiene program director for a hygiene school in Portland, Oregon as well as a former clinical assistant professor at the University of Southern California.

She also co-taught the Practice Management Course at USC for the senior dental students.

Through her wealth of knowledge and development of curriculum Debbie and her team at Dental Practice Solutions serves dentists throughout the world. Debbie not only consults with offices globally but she speaks at most of the

national dental conferences as well as writes for many of the dental journals.

Contact our strategic planning coach to create your next level of success just like Dr. Rachel Hall has done. Email Vanessa

Website: www.https://dentalpracticesolutions.com

Create Raving Fans: Understand the Science of a Solid and Professional Dental Marketing Strategies

By: admin

July 2, 2013

Consumer experts have studied our buying trends and I believe that if we look at the process of how people buy we will see some similarities how this relates to your patients scheduling and paying for your services.

First, let me be straight forward and I want to be clear that I am not asking you to be Salesey and we do not want our dental patients to feel like we are SELLING them a bill of goods.

What is important to take away from this information is that we are in the business of caring for people. We want to offer our patients dental products and services that create optimal overall health and make them feel good about themselves.

Have you ever noticed that when you go to the grocery store you have a list and you check it twice, but yet, when you are actually checking out you notice you have spent a lot more than you anticipated?

And you may be asking what does shopping at the grocery store have to do with dentistry?!

You can create your own economy by offering specific services to your dental patients.

Continue reading this to create Raving Fans, understand the Science of a Solid and Professional Dental Marketing Strategies.

Do your patients know exactly what services you offer?
Do you have a menu of services listed on your website?
Do you educate your patients about the specific types of services you offer them?

AND how can you educate your dental patients about your services in a way that peaks their curiosity and their interest in what you have to offer them?

Have you ever noticed the stand of items next to the check out stand?

You know, that stand you probably thought had nothing you needed?

Did you ever grab something from that stand on your right and you really didn’t need it? What about the gossip magazines on your left of the check out stand?

Ever pick up one of those? I bet you have.

SUBLIMINAL MESSAGES

There is a subliminal message which occurs while you wait to check out. The grocery industry purposefully puts these stands at the check out counter – to your left and to your right. You know you don’t need those items yet, you are looking at them and maybe you pick up those gossip magazines to read. Then you don’t finish the gossip and end up spending another 3-6 dollars.

HOW TO INCREASE PRODUCTION 20-30% in YOUR DENTAL OFFICE

Research states that these grocery stores sell 20-30% more products JUST from people standing in the check out line.

There really can be a subtle and yet value added sale that occurs with every patient who comes to your website, on-hold phone messages and when they are in your dental office.

This is not a marketing approach but a professional and very caring approach.

If you have your approach down to a science then you will have patients accepting more care, they will return to their dental hygiene appointments on-time and you will see an increase in aesthetic cases as well.

Here are some simple tips to Create Raving Fans:

Offer a menu of services on your website
Offer on-hold messages that educate your patients about your special services. (Examples: Forever White™, Free-Whitening, Six-month Smiles, Invisalign, implants, etc)
Show off your home care products offered in a beautiful showcase in your reception area (Examples: Create a beautiful display of Power Toothbrushes, specialty toothpaste and mouth rinses, etc.)
Show off your beautiful photos of before and after treatment on your patients of record. Display these in your reception area and on your website. (Make sure you have authorization to use patients before and after photos. Make sure these are YOUR photos not a generic photo of another person’s before and after treatment.)
Annually, at the dental hygiene appointment, each patient should complete with the hygienist a smile evaluation.

These are all great ideas to improve your production and have a higher number of excited patients who never thought they could enhance their smile until you introduced your menu of services in a professional approach.

It is also very important to have effective communication in place so every team member on your dental team is aware of what they need to say to enhance the value of your services. Next, it is very important to offer flexible payment arrangements. Once patients feel excited about the changes they can make with their smile and total health, offer a way for patients to pay for this desired treatment.

Next time you are in the grocery store check out line, think about how easily it is to let your mind wander to buy things you never thought you needed but just had to have.

What can you do and say to make patients feel they can’t live without your care and special services?

These are a few tips to create more RAVING FANS when you take a professional approach to sharing the good word about all the valuable services you offer.

7 Tips to Survive and Thrive Today!

By: admin

June 18, 2013

You most likely chose to be a dentist because it is supposed to give you a chance to live a great life! It should be able to give you a lot of freedom.

Maybe your goal was to work three or four days a week. I imagine that you probably expected to have a bank account with many zeroes at the end of the balance by now.

“Why is this not happening?!”

Many dentists today are asking this question. If you are one of these dentists asking this question, I want to let you know that you are not alone!

I also know without a doubt – — – There is HOPE! I promise you that there is a silver lining to the story of “Today’s Economic Crisis” that many of you are feeling.

During the depression there were more millionaires created than ever before and I know this is happening again – as I am writing this – it is happening.

What is the best answer to this question?

The answer is not going to be something you may want to hear but the answer is this simple:

INVEST in YOURSELF

Years ago, you invested in your education and it didn’t stop there. Investing in yourself is something you need to continue over your lifetime – -and I don’t mean only investing in the DOW JONES or NASDAQ. I mean investing in your dental business and creating systems that consistently bring profits.

Dentistry is a very fast moving industry. Technology changes, internet and how people search for a dentist have changed. The systems and services that create consistent multiple income streams for your dental practice have changed in just the last 5 years. Patients used to come to a hygiene appointment to have their teeth cleaned. Now patients can come to their dental office for preventive services that support total health.

I feel your pain and I know that you don’t want to spend another dime.

The answer is that if you don’t invest in a solution to your own economic decline, you will never leave this challenging situation you are in today.

There needs to be a CHANGE.

“Insanity: doing the same thing over and over again and expecting different results.”

Albert Einstein

For myself, I invest in coaches who support and guide me to stay in a position that will serve my clients at the highest level. This is how you will not only survive but THRIVE. This is what I know works best for those who want to be at the top of their game.

“INVEST IN ME” = Your Biggest ROI

2. Hire a dental practice management consultant who is an expert in their niche. This should not and will not drain your bank account if you choose the correct one for you. Find an expert whose expertise is solving you specific needs. Now you will have your biggest ROI. This is the best way to invest in you.

3. Do you know that your dental hygiene department is the one area that can create multiple streams of income? This is the one area of your dental practice where you need to have up-to-date systems and services. There are some simple questions that your hygienist can ask that will drive your profits by $100,000.00 in the next year, services that create optimal health and profits.

About 99% of our clients have at least $100,000.00 of unscheduled treatment sitting in their patient charts. Do you know what to say to a patient who did not want to schedule for necessary treatment? Do you know 1 simple question your hygienist can ask that will drive adjunctive and aesthetic services, that perhaps your patients never thought to ask you about?

4. There is a simple step-by-step strategy to bring them back to your office. Most recently we have an office report that 50 patients scheduled their hygiene appointment when they took step one of our Continuing C.A.R. E. System.

5. Implement an incentive program to inspire patients to come back to your office. Use this to bring in overdue patients and also create referrals for New Patients.

6. Implement a smile evaluation. Ask your patients what is one thing they would like to change about their smile. There are so many different ways to ask this simple question but the bottom line is to ASK.

7. ASK your patients who can’t commit to schedule treatment; “When is a good time to follow up with you?” Or better yet, they probably have unanswered questions and this is the really meaning behind their statement? ASK them to return for a short consultation and invite then to bring their spouse or the other decision maker with them.

ASK: Always Seek Knowledge.

Ask yourself “what can I do differently today to create a positive change?”
Ask your patients the various questions suggested above.

These are only a few suggestions so you can not only survive today’s economic decline but these are suggestions for you to THRIVE!

After all, that is why you do what you do – RIGHT?

Here is to your success!

ABOUT DEBBIE SEIDEL-BITTKE, RDH, BS

Are you looking to improve profits in your dental hygiene department? Debbie has an innovative and successful way to consistently increase profits in your dental practice.

Many dentists today only need a 1 or 2 day workshop in-office to create the best solutions. Some offices find it valuable to participate in one of our online membership programs. This investment will be your highest ROI .

Check our our services section on the website to find one that meets your needs. Consider getting your team involved in our 12 week Case Acceptance Program. You won’t need to stop your day of work at the office or pay for a dental consultant to travel to your office. The program is at your fingertips 24/7 indefinitely.

Debbie writes for many of the major dental conferences in the world. She is recognized for the past 8 years as “One of Dentistry Today’s Top Consultants.”

Many of her clients span from not only the United States but Brazil, Australia, India and the UK, just to mention a few. She has unique and one-of-a-kind learning systems for offices all over the world to participate in as well as in-office workshops and dental hygiene consulting.