September 29, 2012
Through many years of surveying dental practices we have learned that 20-25% of your patients schedule their necessary treatment. We also know that if dental professionals are educated in effective communication and learn how to talk about value and benefits to patients, their case acceptance rate will jump to 70%. One huge factor that will Read More
September 22, 2012
We know from reading the research that optimal oral health is essential for not only a beautiful smile but living a longer, healthier life! A Common Myth One major dental myth we need to debunk is the idea that if a person has their teeth cleaned once a year, this is enough to maintain healthy Read More
September 14, 2012
Just last week I completed my first ever 2 Day Telesummit. We heard from 7 Dental Experts—Luminaires in our world of dentistry! Linda Miles started off Day 2 of the telesummit by stating that, “Recession is a state of mind!” This is so true –in life—in general. Linda also went on to say “It’s a Read More
August 31, 2012
This week I met with four dentists in the Portland, Oregon area who unfortunately have felt the side effects of our current economic crisis. How they dealt with this is the topic of this week’s blog.
August 25, 2012
What I’m about to share here may surprise you, shock you, or at least get you to think differently about your dental practice, your business and the way you live life. When I was selecting my lineup of dental experts – luminaries – for my teleseries called Turbulent Times: Creating Breakthrough Strategies to Increase Dental Read More
August 3, 2012
There is a bigger game being played than the World Olympic Games. Yes, Olympic athletes train for years and many leave their families to accomplish these goals. As dental professionals we do this approximately 50 weeks out of a year and for usually, more than 30 years. Many of us spend thousands of dollars in Read More
July 27, 2012
We are half way through 2012! Hard to believe I know! Are you on track with your financial goals for this year? Maybe you are questioning, what financial goals?! And maybe you answered “Yes, I have already reviewed my numbers and I know exactly how I compare to last year!” Or maybe you answered, “How Read More
July 3, 2012
For many years the dental hygiene department has been thought of as a loss-leader in the dental practice. In the world of today’s preventive patient-centered dental practice, the dental hygiene department needs to be a very big profit center. The patients gain optimal overall health and the dental practice has healthy profits when you follow Read More
June 29, 2012
Attracting a new patient can cost five times as much as maintaining a relationship with an existing patient. Implementing this Continuing C.A.R.E. System will help you retain valuable patients and keep them returning – on a regular basis – for essential dental hygiene and preventive care appointments. Investing in a patient retention strategy such as Read More
June 22, 2012
Attracting a new patient most likely costs you five times as much when you can keep an existing patient. One of the best systems you can have in place is the continuing care system. This will eliminate you chasing down valuable patients and it will keep them returning, on a regular basis, for their valuable Read More